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The Positive Implications of Letting Instagram Influence Us

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I’ve moaned about it plenty myself, but I sometimes feel a little bad for Instagram. I know, I know, the ALGORITHM, but hear me out. For all its flaws, the positive implications it has on our lives is largely overshadowed by, well, everything else. From the comparison game to rude comments or poor engagement, it takes the brunt of our irritation even though it’s certainly not solely responsible.

Heres the thing. No matter how much we take to Twitter to moan about Instagram and swear that we don’t even CARE anymore, we’re still checking in. As much as I believed the time would come when we all just somehow, in unison, shut it down for the last time (RIP MSN), that time doesn’t look like it’s fast approaching. We’re still spending our time, efforts and resources there and striving to make a success of our accounts. Not only that, but we really enjoy it (and if you genuinely don’t, then what are you still doing there?).

It has its flaws, and I realise that people are affected by these to different extents. But when I bitch about Instagram, it’s often in the same tone I use to bitch about J leaving his dirty socks on the floor (again) to my friend over coffee. In an exasperated ‘but I love him, what can you do?‘ kind of way. So here are all of the positive implications, the reasons I enjoy Instagram and how I justify spending so much time on it (for Gods sake don’t look at my screen-time report).

Instagram Influence: A Trip to the Rose Garden
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I’ve always thought of myself as a creative person, but boy, some Instagram accounts are in another league. I head to the explore page to gain inspiration and often, I also come across new accounts worth following.

Not only does it inspire me to create more and better, but also to do more and better. I’ve gained travel as well as makeup and style inspiration. Sometimes it’s as subtle as seeing an aesthetically pleasing coffee on my feed and fancying one myself.

Instagram (or more accurately, the people on it) provides glossy magazine quality content for absolutely free.


I don’t identify as an influencer. My dislike for the word is a whole separate post, but namely, it’s because I’ve not once set out to influence anyone. Despite that, I have influenced and I’ve also been influenced in return. I enjoy making recommendations and having conversations about things I like, so any influence I do have has always been in a subtle, ‘wow I love this, you should totally check it out’ kind of way. I’m not special enough for people to copy or to look to as influential, I’m simply honest in my opinions about things, in the hope that others might (hopefully) find them helpful.

I love checking out the recommendations of the people I follow too. From books to beauty products, to where to shop or eat, my horizons have been broadened by having access to so many recommendations. We’re all aware of the negative connotations surrounding recommendations led by ads, gifted product and affiliate links (did I mention them all!?) but not once has it ever negatively effected me. I love every account I follow, be it an ordinary, business or fellow creator account. I see everyone I follow as a friendly face, and I rate integrity. For that reason, I don’t care whether a post has been influenced by a brand, because I know that it’s a genuine recommendation regardless.

Instagram Places, Rose Garden
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Instagram has introduced me to some fantastic people with shared interests. I raised a similar point when I discussed why I share some of my life online, but it’s even more poignant here. I’ve connected to so many girls who would otherwise be complete strangers to me.

Not only have I been introduced to friends, but also to business contacts. When I first started creating, it was my blog that I really wanted to focus on. In honesty, working to improve my Instagram was very much a second thought. Fast forward to now, and, although I love having and working on this blog, it’s Instagram that generates the majority of brand work.

I’m very much of the opinion that my blog is worth investing time into. Although it reaches fewer people, it’s something that I own and therefore have more control over. Although many people now seem to prefer bitesized content that they can ingest in a matter of seconds, I’ll always have a fondness for the more lengthy babblings that blogs allow. I appreciate that some of this is pure sentimentality.


Here I am with the over-dramatics, but it’s true. It’s no secret that I’ve followed Instagram Trends and done things for the gram’. I feel as though there are a lot of other positive implications that aren’t spoken about as openly.

Being myself on Instagram has increased my confidence tenfold. I’ve never been someone who enjoys being the centre of attention, and I rarely post to my personal Facebook. I’m not even sure why. Maybe it’s something to do with the many ‘friends’ who I haven’t seen in years and no longer even know. It certainly has something to do with the fact that my Facebook posts barely make it to ten likes while my Instagram posts all climb to the hundreds. There’s a sense of security in knowing that the people following my Instagram actually want to see my content. Even on my worst-preforming posts, I’ll often have a few friendly and supportive faces engaging.

Instagram has also left me open to some amazing opportunities. I’ve realised that I’m capable of working with incredible brands which was only ever a dream. I’ve polished various skillsets through practise and have made an additional income doing something I love.

It’s introduced me, both directly and indirectly, to a host of new things. You can say it’s ‘just Instagram’, but to me it’s more.

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  • Reply Lucy

    It’s so refreshing to see somebody writing something positive about Instagram for a change! Instagram definitely has it’s good points but unfortunately the bad points that people point out seem to override the good points x

    Lucy |

    October 10, 2019 at 10:11 pm
    • Reply sophhearts

      I’m so glad you think so! Absolutely, I think people are sometimes more likely to air frustrations about it than positive experiences! x

      October 15, 2019 at 11:24 am
  • Reply Megan Elizabeth

    This was such an interesting read! You’re definitely right, a lot of the time we point out the negatives and not the positives. Will try and think better of Instagram from now on!

    Megan |

    October 11, 2019 at 10:41 am
    • Reply sophhearts

      I’m so glad you think so! We’re all well within our rights to be frustrated with it, sure, but I just wanted to take a minute to consider all of the positive aspects! x

      October 15, 2019 at 11:27 am
  • Reply Natonya

    Hey Soph! I do agree with you, Instagram has positive aspects starting with job opportunities and a place to share important content. Instagram has helped me form my body positivity movement called SHEICONIC, so it’s good in raising awareness. I think once you find it even build a community of like-minded people, you’ll reap the benefits Instagram truly has to offer. Great positive perspective on the platform.

    Natonya |

    October 11, 2019 at 6:58 pm
    • Reply sophhearts

      Hey Natonya! I’m so so glad that you agree. Sure it has some negatives too but what doesn’t? You’re right, I think the key is definitely how you chose to use it and building a community is one of the best ways to! x

      October 15, 2019 at 11:31 am
  • Reply frankie bridger

    I agree with so much in this post!! This was lovely to read

    October 11, 2019 at 9:09 pm
  • Reply Ghybz

    I totally agree with your points! I think it’s a matter of filtering out who we follow and what we allow to happen on our accounts.

    I work in the digital marketing industry and if you start to look at these media objectively, you’ll reap more benefits from it, tbh.

    October 12, 2019 at 2:09 am
    • Reply sophhearts

      Thank you! Absolutely. I totally agree, I think that while social medias do have a level of responsibility, people expect too much from them. Ultimately you’re in charge of who you follow and that’s a great thing! x

      October 15, 2019 at 11:35 am
  • Reply Samantha

    This was a really interesting read Sophie. You’re doing so well with your account! Instagram definitely provides a love, hate relationship for the majority I imagine, but like you say, there are some good points to remember. I’m the same with ‘ads’ if the blogger is genuine in their opinion it shouldn’t matter either way. x

    Samantha |

    October 12, 2019 at 6:44 pm
    • Reply sophhearts

      Thank you, I’m so glad you think so. Absolutely, although it certainly has its faults, I think that it’s important to look at exactly what it is offering you (for free, may I add). I certainly don’t think it’s perfect but at the end of the day, yet another moan about the algorithm isn’t going to change anything! x

      October 15, 2019 at 11:40 am
  • Reply Nancy

    It is great that you are looking at the positive side of IG. There is so much content, which is great when you want ideas for specific things, like interior decor, hairdo, and etc. Glad that IG has helped you grow overall despite some of the challenges it threw like the whole alg change. Thanks for sharing your thoughts!

    Nancy ♥

    October 13, 2019 at 5:51 am
    • Reply sophhearts

      Thank you! Absolutely- it’s great for inspiration and although it has it’s flaws, we’re all still there so it must be doing something right! x

      October 15, 2019 at 11:44 am
  • Reply Radi

    I agree…love instagram for allowing all of us to express our creativity.

    October 13, 2019 at 9:16 am
  • Reply Nicola

    I agree! I don’t understand the people who constantly complain about Instagram but still keep using it. While it’s definitely not my favourite social media app (that’d be twitter) I still enjoy it and like you, use it to connect with like-minded people and be inspired.

    October 13, 2019 at 11:08 am
    • Reply sophhearts

      Haha I don’t understand them either! So glad you relate! x

      October 15, 2019 at 12:17 pm
  • Reply Tea Spangsberg

    I totally agree. Instagram has a lot of flaws, but it does have its positive side too. I love watching the pics and being inspired on there.

    October 13, 2019 at 11:37 am
    • Reply sophhearts

      Yes! I follow so many amazing and inspiring accounts and generally love time spent there! x

      October 15, 2019 at 12:19 pm
  • Reply Amie Cadwallader

    I love that Instagram really helps me to connect with people who have similar loves and ideas, that is the amazing part of Instagram.

    Love, Amie ❤
    The Curvaceous Vegan

    October 13, 2019 at 11:56 am
    • Reply sophhearts

      Yes! One of the best parts of it for sure x

      October 15, 2019 at 12:21 pm
  • Reply Jazmin

    I loved reading this post – it’s nice to focus on the positives of Instagram. I’ve met amazing like minded people on there as well! & I definitely find people’s content on their inspiring xxx

    October 13, 2019 at 12:07 pm
    • Reply sophhearts

      Thank you! Absolutely, if people aren’t enjoying the content then they’re just not following the right accounts! x

      October 15, 2019 at 12:24 pm
  • Reply Kristin Harris/Tales from Home

    As much as I bemoan the ills of Instagram I also have to admit that I love it too and for a lot of the reasons you mentioned!

    October 13, 2019 at 2:10 pm
  • Reply Katrina

    I do agree, I have a love-hate relationship with Instagram, but I do spend a lot of time on it and love seeing everyone’s creations. Great post x

    October 13, 2019 at 3:33 pm
    • Reply sophhearts

      I think most of us do, it’s just a shame that the hate part seems to be getting more airtime at the minute! x

      October 15, 2019 at 12:38 pm
  • Reply Jaya Avendel

    I have read a good number of posts about the negative influences of Instagram, so it was lovely to see the other side of the mirror for once! Finding like-minded people is a wonderful way to grow community, and there are many accounts with such a beautiful outlay, it is like looking at a gallery. As long as I remember that is only a sliver of their life, I find so much inspiration!

    October 13, 2019 at 10:04 pm
    • Reply sophhearts

      That’s so interesting to hear- thank you! Absolutely, I think that perspective is definitely important but overall it can be so inspiring!x

      October 15, 2019 at 12:40 pm
  • Reply Bexa

    It’s so refreshing to read a post on the positive side of Instagram. We often hear so much about the bad side of Instagram it’s easy to forget why we are all on there in the first place! I agree it is such a fab place for ideas and inspiration and a cool way to discover new brands and creators. I think as long as we only follow the accounts that make us feel good, then Insta can be a really fun and positive platform. Thanks for sharing your thoughts Soph, lovely photos too! <3 xx

    Bexa |

    October 14, 2019 at 2:24 pm
    • Reply sophhearts

      Thank you! Absolutely- the key is definitely in how you use it and who you follow! x

      October 15, 2019 at 12:51 pm

    It’s true, although there are a lot of mixed emotions regarding Instagram, it does have advantages especially for inspiration. Thinking of its positive attributes can be the best way to look at it, there are some lovely profiles that are inspirational and motivating. Thanks for sharing. /Madison

    October 14, 2019 at 6:55 pm
  • Reply Jyoti

    I totally agree with you 🙂 Instagram is so important these days 🙂 Wonderful Post! Have a great day!

    October 15, 2019 at 12:55 pm
  • Reply Chloe Chats

    I always see people moaning about Instagram on Twitter, I’ve not really seen anyone speak positive about it, so it’s nice to read this post about how ultimately Instagram has been a positive platform for you. I quite enjoy using Instagram, but then again I don’t really use it that much for my blog/or brand work – but maybe that’ll change at some point. Also your pictures in this post are so so pretty <3

    Chloe xx

    October 15, 2019 at 7:19 pm
    • Reply sophhearts

      I’m so glad you think so! I think it can definitely be more stressful when you’re using it to market your brand/blog but I still don’t think that worrying about algorithms and things that we can’t change is worth it! x

      October 22, 2019 at 9:48 pm
  • Reply Aaliyah

    I have read so many posts about how bad Instagram can be but I’ve actually always loved it! There’s definitely times when it annoys me but mostly I really enjoy using it. I like being slightly nosey and seeing what people are up to and I also like sharing my own posts too! Great post x

    October 15, 2019 at 8:43 pm
    • Reply sophhearts

      It’s so great to hear that! I totally see the negative sides too but part of me is so over all of the complaining- it doesn’t really achieve anything does it?x

      October 22, 2019 at 9:30 pm
  • Reply Lucy Penn

    I love browsing instagram sometimes, it makes me so inspired for my own creative outlook and fashion pieces but sometimes it puts me right down. I think it is something we need to find a healthy balance with.

    October 15, 2019 at 8:45 pm
    • Reply sophhearts

      I totally agree with this! Obviously it has negatives too, but I just wanted to highlight the more positive side for once x

      October 22, 2019 at 9:27 pm
  • Reply Deborah Kos

    I enjoy using Instagram. It has a lot of travel ideas. I’ve also met a lot of wonderful people on Instagram. I also learned some great hacks.

    October 15, 2019 at 8:54 pm
    • Reply sophhearts

      I’m so glad you do too! Hacks is a great positive- I didn’t think of that! x

      October 21, 2019 at 9:39 pm
  • Reply Sahara

    That’s one thing I always think to myself – no matter how much we moan about Instagram on the algorithm or poor engagement, chances are we are still scrolling on there even if we’re not 100% satisfied with the app. I am curious about the future of Instagram and if a new social media will be taking it’s place anytime soon.

    One thing I do like about Instagram is the constant inspiration from other creators, since I follow a lot of runners on there sometimes seeing them on a run gets me excited/motivated for my own run coming up!

    The good thing about social media is it’s ability to bring people together even if we are on separate continents! Most of my blogging friends are from the UK actually haha – although instagram is a platform more bloggers are moving to and not posting as regularly on their blog, investing in your blog is 100% the best decision because at the end of the day it’s something you own!

    Great post!

    October 15, 2019 at 9:05 pm
    • Reply sophhearts

      Absolutely! There are a lot of rumours but I don’t see it going anywhere soon. Yes- I find so much inspiration there too. I totally agree with you there, my blog is so much more work than Instagram is in terms of return, but I just love working on it and, like you said, there’s something super valuable in owning it! x

      October 21, 2019 at 9:25 pm
  • Reply Sophie Wentworth

    It was really interesting to read this from someone else’s perspective. I’ve always disliked Instagram, and it’s recent issues with being down ALL THE TIME and the whole thing with the algorithm has only intensified that for me. Before I had a blog, I would literally post every three months and check my feed once a fortnight at the most, so it’s not something that I see as particularly inspirational, or a place to connect. But I’m obviously aware that I’m in the minority there and many people feel the same way you do, only maybe talk about the negative side a lot more. Nice to see it in a positive for a change, even if it’s in a way I don’t necessarily relate x

    October 15, 2019 at 10:48 pm
    • Reply sophhearts

      Oh it’s really interesting to hear your perspective too! It definitely does have its issues but I truly love all of the accounts that I follow so I get so much inspiration from it x

      October 21, 2019 at 9:30 pm
  • Reply Ayse

    This is such a lovely blog post Soph and I definitely agree that Instagram inspires me and lets me be creative in many aspects as well as how much I’ve grown in confidence!

    Ayse x

    October 15, 2019 at 11:31 pm
    • Reply sophhearts

      Thank you! I’m so glad you relate to these positives too x

      October 23, 2019 at 12:15 pm
  • Reply Melissa Kacar

    I love this post! Many people always talk about the negative sides of social media, but I always thought that it can be such an inspiring and positive creative outlet if that’s what you make it out to be. Thanks for sharing your thoughts on this topic! All of these photos are so beautiful, as well! 🙂

    October 16, 2019 at 8:10 pm
    • Reply sophhearts

      Thank you so much! Absolutely- like most things, Instagram is definitely what you make it. Although I can see the frustrations from a marketing perspective, at the end of the day we’re all in the same boat and can’t do a thing about it! x

      October 23, 2019 at 12:18 pm
  • Reply Valerie

    This is such an awesome post! It is so nice to hear the positive side of Instagram which I definitely agree with especially about being able to connect with like minded people and being inspiring! Thanks for sharing!

    October 16, 2019 at 10:43 pm
    • Reply sophhearts

      I’m so glad you think so! Yes, I love connecting over Instagram! x

      October 21, 2019 at 9:17 pm
  • Reply Monika Hudová

    Really lovely & beautifully written! 🙂 Love the idea of this article.

    October 17, 2019 at 11:56 am
  • Reply Mica

    Such a good post – there are so many positives to Instagram! I like the local community I’ve found there, a group of us went to a fashion show on the weekend and I’ve gone on playdates with some of the other mums I’ve met there! It’s a lot easier to find local people with similar interests on Instagram than in blogging I find!

    Hope that your week is going well 🙂

    October 17, 2019 at 1:20 pm
    • Reply sophhearts

      Thank you! I totally agree, aw that’s so great to hear, I’ve met a few people who I’ve then kept in touch with on Instagram, I love it! Thanks lovely, I hope yours is too x

      October 21, 2019 at 9:21 pm
  • Reply Sophie Naylor

    Although Instagram definitely has it’s very negative parts, I personally love it. It’s such a great way to interact with other bloggers & find fab new beauty recommendations! I just wish they’d sort the rubbish algorithm out 🙁 x

    Soph – x

    October 17, 2019 at 2:53 pm
    • Reply sophhearts

      Yes! I feel the same, haha don’t we all x

      October 21, 2019 at 9:34 pm
  • Reply Lucy

    So lovely to see some positivity about Instagram for once, I know there are many negatives but this was great!

    Lucy | Forever September

    October 20, 2019 at 9:24 pm
    • Reply sophhearts

      I’m so glad you think so!x

      October 22, 2019 at 9:07 am
  • Reply Eena

    I love that you see the positive side of Instagram. I personally enjoy IG the most out of all the social media apps – sure, there’s that constant pressure to “be the best” or to do the most, but once you get past that, it’s really not such a bad app! I use it for inspiration and to see pictures for a new place/restaurant I’m heading to, I guess it’s just up the person on how they want to perceive the app.

    cabin twenty-four

    October 21, 2019 at 8:33 pm
    • Reply sophhearts

      Thank you! It’s so interesting to hear how other people see it too- I think its totally inspiring too. Yes there’s that comparison pressure but if I’m honest, I feel that everywhere not just Instagram. Seeing such amazing other accounts has really encouraged me to up my own game! x

      October 23, 2019 at 11:51 am
  • Reply Shannon Baker

    It’s so great to see people writing positive things about social media and Instagram to be precise! It’s such a shame for something that everyone uses to have so many negative factors that we can’t see the positive ones right in front of us 🙁

    Shannon x

    October 21, 2019 at 9:52 pm
    • Reply sophhearts

      I’m so glad you think so! Totally- I know that it defintiely has its downfalls but I’m just over moaning about things I can’t change! x

      October 23, 2019 at 11:35 am
  • Reply Ashlee Stuart

    As much as we dislike Instagram, there are great things about it. I’m so glad you brought them up! Since I took the pressure off of myself, I’ve been able to find so much more enjoyment in it!

    Ashlee |

    October 22, 2019 at 5:54 pm
    • Reply sophhearts

      Totally! Thank you- I think that’s the thing, when we’re using it to market our blogs/businesses/selves it can get quite disheartening to get a low reach etc. But really, there’s not much use getting down about that kind of thing that we just can’t change! I’m glad you’re enjoying it more now you’ve taken the pressure off a little x

      October 23, 2019 at 11:29 am

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